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shops, airports, hospitals, and other public spaces, are referred to as indoor advertising. Consumers that are inside these facilities are the target audience for this type of advertising. All forms of media that are broadcast indoors, including those found in malls,
A few examples of outdoor advertising are billboards, bus benches, the interior and exterior of buses, taxis, and commercial vehicles, as well as signage placed on the outside of your own physical facility.
Advertising that reaches consumers outside of their homes is referred to as out-of-home (OOH) advertising, which is additionally referred to as outdoor advertising. These ads are a part of an above-the-line marketing plan that is mostly untargeted and has a broad audience.
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